Ash Sutcliffe

Business Development Director APR China

I’ve wanted to work with cars ever since I was young, however I never had the will power to stay under a car with my dad helping him to fix them on a cold rainy day, so I had to find another path to walk in the car world, as fixing cars clearly isn’t my forte. I left for China at a young age, where I studied Chinese language and business, and continued with my plans to work in the Chinese car industry, which I was so passionate about, I decided I should understand it from the ground up and learned to drive (again!) in China. Cars really do fascinate me, everything from the cheap locally made Chinese economy models to powerful sports cars and everything else in between. Working with APR will allow me the chance to help Chinese automotive brands enter Western markets over the coming years.

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